You’re tired of asking your team to go watch another online training…

Especially when you’re left wondering,

“Will they even watch it?”

“Will they know how to put what they learn into practice?”

“Am I going to end up having to do everything myself - again?!”

Because you’re no social media expert.

And you’ve got a salon to run.

But you’ve seen social media work for others like you in the hair and beauty industry.

And you know it takes more than just “showing up” or posting willy-nilly

It takes:

🔥 Coming up with a strategy that works for you and your team - so you’re never wondering “what do I post next?” - you’ve got a plan and you all know how to implement it

🤩 Leveraging your salon’s “only factor” so you can attract more of your perfect people with content that puts your uniqueness front-and-centre

💫 Keeping your staff motivated, inspired, and excited about creating head-turning content day in, day out

My salon’s ready to get social, Viv!

£950 plus VAT

No hidden extras

Secure your Class for only £200 today

Pay in 3 x £250 option available

Now you might be thinking, “I wish someone could just come and show us exactly how to do all this social media marketing stuff!”

Well, look no further, my darling…

The Salon Social Club Class brings the in-person, hands-on training you and your team have been longing for

Hi there, darling - Aunty Viv, here!

I started off as a hairdresser here in Penzance (hello from down here at the very end of the country!) and began making big moves in the hair & beauty industry using - you guessed it - social media! It just goes to prove, anyone can do what I’ve done if you put the effort in.

I’ve now supported hundreds of hair & beauty professionals - like you! - with online social media trainings, masterclasses, and 1:1 coaching & strategy.

Now, my social media A-Listers - all of ‘em are past clients and social media success stories in their own right, by the way! - are coming to YOU!

I’ve trained these 11 industry professionals in all things social media - and they’re ready to pass on their expertise to you and your team, IRL!

Meet the Educators

Anna Stubbs

Based in Ireland

Coral Jade

Based in North England

Sara Mann

Based in Scotland

Grainne McClelland

Based in the Midlands

Michelle Kelly

Based in Northern Ireland

Nicola Hutchinson

Based in Scotland

Barb Mahony

Based in the Midlands

Lisa Carter

Based in London & South

Leanne Humphries

Based in London & South

What makes The Salon Social Club Class different?

It’s one thing taking online classes and trying to put what you learn into practice on your own. You can most definitely make serious progress this way - my 1:1 clients and Hub members are living proof of this!

But just like when you were first learning to cut hair or fit extensions, nothing compares to in-person education.

So far you might’ve tried:

Making your mark on Instagram or TikTok, but you’re not seeing results - your perfect people have yet to find you.

Begging your team for content, but they’re either not inspired or motivated, or they have no idea where to even begin - usually it’s a bit of both!

Coming up with a content plan yourself, but you got overwhelmed pretty quickly because you can’t be the only one in the salon responsible for coming up with what to post! You’ve got enough going on behind the chair already.

And now you’re ready to put an end to the frustration, confusion, and overwhelm…

…and get the hands-on support you and your team didn’t even know existed.

Until now! (Whoop whoop!)

HERE'S WHAT OTHERS ARE SAYING...

Thom Robb @thomdoeshair

In-salon social media training - so you and your team can be shown everything you need to create content that keeps your column filled.

When one of my A-List Educators comes to your salon to deliver my signature social media training to you and your staff, expect to feel motivated, inspired, and confident about what you’re posting on Instagram and TikTok.

In this intensive (but FUN!) one-day training, you’ll learn:

Everything you need to know about Instagram - like how often you should post and what hashtags to use (and no, hashtags aren’t dead!)

How to find your perfect people online so you can bring in more dream bookings

Create compelling content specifically designed to delight your ideal clients

How to go beyond the usual before and after pics by learning how to create a variety of posts so your content can stay relevant, engaging, and enjoyable!

What B-roll content is and how to effectively use it in Insta & TikTok so you better get across your salon’s “vibe”

How to take better videos and photos, so your content always looks enticing

What a content bank is and how to start one with your staff - hint: you’ll NEVER run out of content again!

And so much more!

Watch your team go from “We don’t even know where to even start!” to “We’ve got more content than we know what to do with!”

After The Salon Social Club Class you’ll…

Start attracting your perfect people to your salon by (finally!) making the most of Instagram and TikTok

Feel unstoppable when it comes to your social media marketing because you have a solid, easy-to-follow plan you and your team can get behind

Never hear the words, “But I don’t know what to post!” again. Creating content feels less like another box to tick and more like a fun (& beneficial!) way to fill up those white spaces

Notice yourself and your staff showing up with more confidence and creativity online - which has a ripple effect on the vibe you bring to your clients, too!

HERE’S WHAT OTHERS ARE SAYING

"Doing The Hairdresser’s Social Club courses with Viv has been the best investment I've ever made, with my social media and my business!

You've just got to be a part of it.

I joined with my team and together we have completely changed the way we look at social media. My team used to roll their eyes when I would say let's make a video. Now they are coming up with ideas and giving me more content than I know what to do with! Not a bad complaint, I know!

Viv is one in a million, she will help you every step of the way. I would highly recommend any of The Hairdresser’s Social Club courses to salon owners and their teams"

Marina Hodgins Award Winning Salon Owner, Fringe Benefits, Gloucester

In-person expert training means you and your team can:

Learn at lightning speed - put what you learn into practice & get immediate feedback from your A-List Educator.

Get answers to all your social media questions in real-time.

Build confidence, so showing up online doesn’t feel so daunting - instead, it’s something you can all work at, together.

Finally feel excited about making client-attracting content because of the energy and enthusiasm my A-Listers bring to the party!

My salon’s ready to get social, Viv!

£950 plus VAT

No hidden extras

Secure your Class for only £200 today

Pay in 3 x £250 option available

I’m committed to supporting as many hair & beauty darlings like you - so this is my way of saying thanks for putting your trust in me and my A-Listers.

And hooray for you! Investing in the social media success of your salon is something to be proud of - I can’t wait to see what you and your team create after completing your class!

My team and I are SO READY, Viv!

But hold on a sec… what about a beautiful, easy-to-use tool so you can properly plan out all your lovely new content?

I’ve got you, darling!

As a free bonus…

You’ll also get my gorgeous new Content Planner!

Yes, it’s an actual book you can hold and flip through the pages! Because writing your social media plan becomes much more real - and achievable! - when you pen’n’paper it

PLUS! Free access to my Content Planning Masterclass

So you and your team can learn exactly how to plan out your content ahead of time - no more guessing or fumbling about what to post next.

a preview of a social media weekly strategy and schedule

What to expect on the day…

Morning - Class in Session (2 hours)

Social Media Theory & Strategy

You’ll learn all the ins and outs of Instagram (and some TikTok, too!) so you can be more strategic and effective when it comes to creating compelling content for your salon.

Your A-List Educator will bust any myths about social media you might’ve heard, and answer all your curiosities - there are no silly questions!

Build a solid working knowledge of the ‘Gram so you and your team can finally feel like you know what matters - and what doesn’t - when it comes to posting.

Which stats to pay attention to and why, so you’ll always know how to rinse and repeat your best content

Followed by 15 min Q&A

Lunch Break (30 mins)

Afternoon - Class in Session (2 hours)

Hands-on Learning

Don’t know where to begin with Reels? Wondering how to capture the perfect product shot? Unsure of what to do with engagement stickers?

During this portion of the training, your A-Lister can literally take your phone out of your hand and show you, how to “do it like this!”. So whatever feature you’ve been feeling stumped about, you can get hands-on guidance in the moment!

Followed by 15 min presentation

To recap, you’re getting…

The Salon Social Club Class

A fun-filled day of A-List social media education, delivered to you by the best in the hair & beauty industry.

Hands-on, real-time support and guidance as you practice putting everything you learn into action.

New-found confidence and motivation - for you, and your team - so you can start creating content that attracts your perfect salon clients

Bonus 1 - Content Planner

There’s nothing like opening a beautifully crisp new planner, is there? Well, this one is designed especially for hair & beauty pros like you so you can transform your social media presence with strategically planned content that wows your audience.

Bonus 2 - Content Planning Masterclass

You and your team can enjoy lifetime access to my Conent Planning Masterclass, so if you ever need to brush up on your content planning skills, you know exactly which steps to take.

My salon’s ready to get social, Viv!

£950 plus VAT

No hidden extras

Secure your Class for only £200 today

Payment Plan available

My team and I are SO READY, Viv!

a group of female hairdressers celebrating their awards together

Here’s what else you need to know...

My salon team and I are complete social media beginners - is this class for us?

Absolutely, darling! Whatever stage you or your team members are at in their social media mastery, my A-Listers have got you covered.

Can The Salon Social Club Class content be custom-tailored to my needs?

Of course! When you and I hop on a call after you book, I’ll be sure to note down any specific questions you have about the ‘Gram or features of the app you want to focus on. All this will get passed on to your A-Lister so they can come fully prepared on the day!

Can I request a specific A-List Educator?

Yes, you can! If you have your eye on someone special - maybe you’re a bleach specialist, too - I can send them your way. Something to bear in mind, though - if you’re requesting an out-of-area A-Lister, you’ll be responsible to cover their travel and accommodation expenses. But every one of ‘em is worth every penny, IMHO!

Are there additional costs involved?

Not unless you request someone special, see question above!

What happens after I submit payment?

First, we’ll hop on a quick call to chat through all the details so I know exactly what you’re looking for in terms of social media support. Based on your location, I’ll pair you up with my nearest A-List Educator (or, if you want to work with a specific A-Lister, this can also be arranged (see above!) We’ll find a day that works for you, your team, and your A-List Educator - and get your class scheduled!

Is there anything that won’t be covered in the class?

There’s no possible way every single detail of the app can be covered in one class - but your A-Lister will make sure you and your team aren’t left with any questions by the end of the day! Remember - social media isn’t something you’re going to master overnight. It takes time - and continued practice - for everything you learn during the SSCC to get results you can see. (And don’t worry, we’ll cover exactly which metrics you need to be paying attention to so you can actually track your results and see what content’s working for you and your team!)

My team and I are SO READY, Viv!

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The Hairdressers Social Club

69 Pendennis Road, Penzance, tr182ba

The Hairdresser’s Social Club - is the place to be for hair & beauty professionals

looking to grow their business and show up more confidently on social media.

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